Algorithmic Pricing 101 With Julia Angwin | Consumer Reports

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Algorithmic Pricing 101 With Julia Angwin | Consumer Reports 1

March 1, 2020

The use of algorithms by companies to determine how much to charge you for their products is becoming more widespread and less transparent. Julia Angwin, founder of The Markup, explains what algorithmic pricing is, how it affects you, and when this targeting is actually "personal."

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7 Comments on "Algorithmic Pricing 101 With Julia Angwin | Consumer Reports"

  2. cardo | February 25, 2020 at 6:02 AM |

    These practices should be illegal.

  3. Vatsal Bhandari | February 25, 2020 at 6:08 AM |

    Would love some tips (if any) on how to beat algorithms.

  4. Dreamy | February 25, 2020 at 6:41 AM |

    Thank you for this informative video.

  5. Craig Merkey | February 25, 2020 at 9:47 PM |

    also what type of computer you are searching from… a PC or a Mac

  6. agaragar21 | February 26, 2020 at 5:25 AM |

    Wow! way to just tell us about a thing and that we can^t do anything about it

    Useless Consumer Reports….what else is new !

  7. Gary F | February 26, 2020 at 8:53 PM |

    Dynamic pricing doesn’t feel fair, either. Given a price, I ought to have some reasonable time to research it, compare, discuss with others on the trip, etc. We don’t see supermarkets adjusting prices every 15 minutes. If I’m shopping at a store but decide to go eat before I make a purchase and have to carry it around, I expect the price to be the same when I get back after my meal.

    Just because they can adjust prices every 15 minutes doesn’t mean it’s ok.

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